Get your badge on the high street
Display the New Biz Launches badge on your website so we can publish your free listing and link back to you.
Updated
Show the badge and get published
Every listing can display our badge on your own website. Pop over to your listing's badge page, pick the design you like (we've got different shapes, light or dark, and sizes to suit), then copy the HTML snippet and paste it into your site. The badge links straight back to your listing here.
For free listings, this badge is how we know you're genuine. We won't publish your listing until our crawler spots the badge link on your website. We check automatically every 7 days to make sure it's still there. If it disappears, your listing goes back to waiting and we'll email you. Just pop the badge back up and it'll publish again on its own.
How the link works
The badge starts as a nofollow link. Our system checks your site live: if your Domain Rating (Ahrefs) reaches 20 and you pass our spam checks, the link becomes dofollow. Otherwise it stays nofollow.
If you've paid for your launch, you get a dofollow link on your listing page as standard—no badge needed.
Earned badges
When you win Launch of the Week, Launched or Verified status, those badges appear automatically. No action needed from you. A Featured badge is bought with a paid Featured period; it is not won.
Questions people ask
- Do I have to use a badge for a paid launch?
- No. Paid listings get a dofollow link on the listing page anyway. The badge is for free listings—it's how we check your listing is real.
- What happens if I take the badge down?
- We check every 7 days. If it's gone, your listing goes back to waiting for badge and you'll get an email. Put it back up and it'll publish again automatically.
- Can the badge link become a dofollow link?
- Yes. If your site's Domain Rating reaches 20 on Ahrefs and you pass our spam checks, the link switches to dofollow live.