Scan product labels and see what every ingredient does
Calculate your ovulation, fertile window and next period day-by-day using the medically standardized 14-day luteal phase method.
Stage
MVP
Not given
Founded
2025
Not given
Based in
US
NL
Pricing model
Freemium
Free
Pricing
Free: 5 product scans per day. Plus: $4.99 per month with unlimited scans. Pro: $9.99 per month with personalized recommendations and food diary. Yearly plans available with 33% savings.
Not given
Key features
Barcode scanning for food, drinks, cosmetics, personal care and household products
Plain-English ingredient explanations with evidence tiers
Body map showing which systems each ingredient affects
Product comparison and ranking
Food diary with daily and weekly totals
Personalized recommendations based on health conditions and preferences
Add missing products by photographing the label
NOVA processing score for each product
Calculates ovulation date based on cycle length and luteal phase method
Predicts 6-day fertile window
Forecasts next period date
Displays 3-month cycle preview
Customizable cycle length input
Identifies highest fertility days
Guidance for irregular cycles
What makes it different
Shows ingredient mechanisms rather than single scores, letting users decide for themselves
Evidence-tiered claims that show the quality of research behind each ingredient assessment
Covers cosmetics and household products, not just food
Early access with launch pricing locked in
Education-focused without medical claims or diagnosis
Uses medically standardized 14-day luteal phase method per Wilcox 1995 and ASRM 2023
Completely free to use
Part of comprehensive pregnancy and family planning platform