Reminders for the people you love, sent straight through WhatsApp
All-in-one companion for pregnancy tracking, postpartum support, and baby care
Stage
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Founded
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Based in
GB
IN
Pricing model
Freemium
Free
Pricing
Free: up to 2 people, 1 reminder a day for each, daily I'm OK and safety word. Plus: £3.99/month (billed monthly) or £39/year (billed yearly, 2 months free), up to 6 people, 5 reminders a day for each, message every time it's done. 7 days free trial for Plus.
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Key features
Send reminders through WhatsApp
See when reminders are completed
Schedule reminders for specific times
Daily check-in reminders
Safety word alerts for emergency situations
Recurring reminders on set schedules
Notifications if reminders are missed
Support up to 6 people on Plus plan
Gentle nudges for forgotten reminders
Calendar view of upcoming reminders
Week-by-week pregnancy guidance and milestones
Postpartum recovery support and guidance
Newborn care guidance
Amma AI: 24/7 multilingual AI companion in 8 languages
Symptom and health tracking
Nutrition planning and tracking
Safe exercise and movement guidance
Doctor-ready health notes
Safety checklists and peace of mind tools
Covers all 40 weeks of pregnancy
What makes it different
No app download required, works entirely in WhatsApp
Recipients only need WhatsApp, no account setup required
You see confirmation when reminders are completed, not just reminders sent
Free forever plan available
Safety word feature alerts entire circle simultaneously
Multilingual support in 8 languages including Arabic, Hindi, and Malayalam for diverse communities across India and the Middle East
Amma AI available 24/7 for late-night pregnancy and baby care questions in your native language
Comprehensive coverage from pregnancy through postpartum and early baby care in one app
Built specifically for mothers across India and the Gulf region with localized content
Doctor-ready notes to prepare focused healthcare appointments