All-in-one coaching platform for fitness and nutrition professionals to manage clients and scale their business
The clinic command center for booking, charting, patient messaging, billing and reporting
Stage
Startup
Not given
Founded
2025
Not given
Based in
US
CA
Pricing model
Freemium
Paid
Pricing
Free plan with up to 3 clients and all core features. Grow plan at $19.99/month for up to 10 clients. Professional plan at $49.99/month for unlimited clients. Studio plan at $119/month (or $100/month billed yearly) for unlimited coaches and clients with PT Mode included. PT Mode available as optiona
Core plan: CAD 89 per doctor per month or CAD 69 per doctor per month billed annually (CAD 828 per year). Optional add-ons: AI Scribe CAD 99 per provider per month or CAD 79.17 per month billed yearly; More branches CAD 20 per branch per month or CAD 15 per month billed yearly; API access CAD 99 per
Key features
Workout programming with auto-periodization and RIR-based autoregulation
Meal planning with 1M+ foods and 17,000+ recipes
Barcode food scanner for meal logging
Weekly client check-ins with photos and metrics
White-label branding with custom logo, colors, and subdomain
Native iOS and Android mobile apps
Client messaging and team community
CoachGPT AI for check-in reviews and program drafts
Progress tracking and compliance analytics
Habit tracking with streaks and compliance scores
Online, text and phone booking on one calendar
AI-assisted clinical note drafting with clinician review
Prescription management with allergy checking by drug family
Patient portal with secure messaging and family accounts
Lab, imaging and referral requisitions
Video visits from a link
Claims processing with validation for Alberta
Revenue reporting, payroll and audit trail
Appointment reminders by text and email
Refill requests through patient portal
What makes it different
Includes meal planning and nutrition tools in all plans with no separate add-on fees
Permanent free plan for up to 3 clients with all core features included, no credit card required
Does not process client payments or take transaction fees
Built by an engineer who was a paying coaching client, not a certified coach
White-label branding included on every plan including Free with no additional fee
Single integrated system where all clinic operations run from one place with no duplicate data entry
AI scribe that listens to visits and drafts notes with only spoken words counting toward usage
Data stored in Canada with encryption in transit and at rest
Pricing per doctor with no charge per claim or percentage of billing
Patient-side booking and messaging requires no installation