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Purely Vital Living vs Luminelle

A side-by-side comparison built from both listings. Blank cells mean the company has not given that detail; we never guess.

Purely Vital Living compared with Luminelle
DetailPurely Vital Living logo Purely Vital LivingLuminelle logo Luminelle
What it doesFree educational wellness assessment tool Scan food and skincare barcodes to see ingredient scores, track calories, and log your menstrual cycle
StageNot given Not given
FoundedNot given Not given
Based inNot given RO
Pricing modelFree Freemium
PricingNot given Free: unlimited barcode scans, five photo scans a day, daily skin selfies, cycle tracking. Luminelle Pro: $9.99/month or $69/year, adds unlimited photo scans, patterns across products and cycle data, Shelf Check, and Ask Luminelle.
Key features
  • 18-question assessment covering six wellness areas
  • Overall score from 0 to 100 with individual category scores
  • Instant personalized results without email required
  • Three practical next steps for improvement
  • Identifies strongest wellness area and main priority
  • Browser-based scoring with no data storage
  • Recommended educational resources linked to results
  • Retakeable assessment to track progress over time
  • Scan product barcodes to see a 0-100 ingredient score checked against EU and California regulations
  • Photograph meals to estimate calories and macronutrients
  • Log menstrual period and see cycle phase on every scan
  • Daily skin selfies with AI observations
  • Personalize ingredient alerts for fragrance, alcohol, essential oils, sulfates, silicones, retinoids, acids, parabens and PFAS
  • Read ingredient lists from photos when barcode is not recognized
  • Patterns feature shows links between products, meals, cycle and skin over time
  • Ask Luminelle feature answers questions about any product scanned
  • Shelf Check feature to review everything you own
What makes it different
  • Completely free with no account or email required
  • Privacy-focused: data processed locally in browser, never sent or stored
  • Educational and lifestyle-focused, not medical diagnosis
  • Personalized actionable recommendations tied to research-informed resources
  • Every flag links to the regulator's own words, not opinion
  • Scores ingredients by regulatory severity tier, not as a blanket concern list
  • Free tier is a real product with no card or trial clock required
  • Does not sell user data or show ads
  • Educational tool, not a medical device or diagnosis
Free planNot given Not given
Open sourceNot given Not given
PlatformsNot given Not given
Public APINot given Not given
Community votes00
DR (Domain Rating by Ahrefs)15 +1 (up) since last checkNot checked yet no change since last check
Trust Flow (Majestic)104
Citation Flow (Majestic)1516
Referring domains (Majestic)172

4 details filled in for both companies.

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